Business Communication / Urmila Rai.
Material type:
TextPublication details: Mumbai. Himalaya Publishing house. 2016.Edition: 2nd ed. 2016Description: 426 p . ; hardbound 18x23cmISBN: - 978-93-5202-536-7
- 23 658.45 RAI
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Books
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Tetso College Library Commerce & Management | Non-fiction | 658.45 RAI (Browse shelf(Opens below)) | Available | 7939 |
1. Basic Elements of communication
2. Objectives of communication
3.Methods of communication(verbal)
4. Methods of communication(non- verbal)
5.Media and modes
6.Channels of communication
7.Barriers to communication
8.Public Relations
9.Listening
10.Group Communication
11.Interviews
12.Speeches
13.Presentations
14.Dialogue Skills
This books is a handbook of business communication for students as well as for professionals and businesspersons. It gives a sound understanding of communication theory and the principles of effective communication, both oral and written. It contains many communication techniques and tips for handling delicate situations tactfully.Besides a number of illustrative examples, every chapter has practice exercises.This ninth revised edition takes into account the communication needs for business people.Topics such as dealing with cross-cultural communication,choosing the most effective medium forconveying a message in a specific situation,sending fax messages, and e-mail etiquette have been carefully explained.
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