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Business in Action /

Bovee Courtland L.

Business in Action / Courtland L. Bovee & John V. Thill. - 2001. - New Jersey. Prentice hall; 2001. - 463 p . ; softbound 20x25cm

Part I Conducting business in the global economy
Part II Starting a small business
Part III Managing a business
Part IV Managing human resources and labor relations
Part V Developing marketing strategies to satisfy customers
Part VI Managing financial information and resources
Part VII Focusing on special topics in business

ISBN: 0-13-017962-0

Dewey Class. No.: 650 / BOV

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