Retailing Management : (Record no. 3575)
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000 -LEADER | |
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fixed length control field | 02180nam a22001697a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 170918b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789385965043 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 23 |
Classification number | 658.87 |
Item number | PRA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Pradhan, Swapna. |
245 ## - TITLE STATEMENT | |
Title | Retailing Management : |
Remainder of title | Text and Cases / |
Statement of responsibility, etc. | Swapna Pradhan. |
250 ## - EDITION STATEMENT | |
Edition statement | 5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Chennai: |
Name of publisher, distributor, etc. | McGraw Hill Education, |
Date of publication, distribution, etc. | 2017. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 730 p. ; |
505 ## - FORMATTED CONTENTS NOTE | |
FORMATTED CONTENTS NOTE | Section I- Introduction:<br/>1. An Overview of Retail;<br/>2. Retail Formats and Theories of Retail Development;<br/>3. Retail in India;<br/>4. Retail in Key Regions of the World;<br/>Section II- Strategy and Planning:<br/>5. Understanding the Retail Consumer;<br/>6. Retail Strategy;<br/>7. Store site Selection;<br/>8. Methods of Retail Expansion;<br/>Section III- Merchandise Management:<br/>9. Basics of Retail Merchandising;<br/>10. The Process of Merchandise Planning;<br/>11. The Process of Merchandise Procurement;<br/>12. Retail Pricing and Evaluating Merchandise Performance;<br/>13. The Development of Private Labels;<br/>14. Category Management;<br/>Section IV- Managing Retail:<br/>15. Human Resource Management in Retail- a Strategic Tool;<br/>16. Retail Store Operations;<br/>17. The Legal and Ethical Aspects of the Retail Business;<br/>18. Store Design, Layout and Visual Merchandising;<br/>Section 5- Creating and Sustaining Value;<br/>19. Managing Retail Infrastructure;<br/>20. Supply Chain Management;<br/>21. Understanding Retain Viability;<br/>22. retail Marketing and Branding;<br/>23. Servicing the Retail Customer;<br/>24. Role of Technology in Retail;<br/>25. Changing Facets of Retail.<br/>CASE:<br/>Case 1: NANZ- A Lesson to Learn From;<br/>Case 2: Lessons in Indian Retailing;<br/>Case 3: Big Bazaar- The Route to the Indian Mass Market;<br/>Case 4: Gili- The Marking of a Supper Market;<br/>Case 5. McDonald's: Made for India;<br/>Case 6: A 360' Approach to Time;<br/>Case 7: Shoppers Stop- Building A Retail Brand;<br/>Case 8: Wooing The Indian Luxury Consumer;<br/>Case 9: Category Management for Cosmetics;<br/>Case 10: 3 Starbucks: Recreating The Experience;<br/>Case 11: Kmart- What went Wrong;<br/>Case 12: The IKEA Way;<br/>Case 13: Wal-Mart: Smiling Around the World;<br/>Case 14: Tesco: Fresh but not Easy;<br/>Case 15: Food and Thought?<br/>COMPANY INDEX....<br/>INDEX...... |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Koha issues (borrowed), all copies | 5 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Price effective from | Koha item type |
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Dewey Decimal Classification | Non-fiction | Tetso College Library | Tetso College Library | Commerce & Management | 18/09/2017 | 5 | 4 | 658.87 PRA | 6849 | 04/06/2025 | 28/11/2024 | 28/11/2024 | 18/09/2017 | Books |