Retailing Management : (Record no. 3575)

MARC details
000 -LEADER
fixed length control field 02180nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170918b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789385965043
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.87
Item number PRA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pradhan, Swapna.
245 ## - TITLE STATEMENT
Title Retailing Management :
Remainder of title Text and Cases /
Statement of responsibility, etc. Swapna Pradhan.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Chennai:
Name of publisher, distributor, etc. McGraw Hill Education,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent 730 p. ;
505 ## - FORMATTED CONTENTS NOTE
FORMATTED CONTENTS NOTE Section I- Introduction:<br/>1. An Overview of Retail;<br/>2. Retail Formats and Theories of Retail Development;<br/>3. Retail in India;<br/>4. Retail in Key Regions of the World;<br/>Section II- Strategy and Planning:<br/>5. Understanding the Retail Consumer;<br/>6. Retail Strategy;<br/>7. Store site Selection;<br/>8. Methods of Retail Expansion;<br/>Section III- Merchandise Management:<br/>9. Basics of Retail Merchandising;<br/>10. The Process of Merchandise Planning;<br/>11. The Process of Merchandise Procurement;<br/>12. Retail Pricing and Evaluating Merchandise Performance;<br/>13. The Development of Private Labels;<br/>14. Category Management;<br/>Section IV- Managing Retail:<br/>15. Human Resource Management in Retail- a Strategic Tool;<br/>16. Retail Store Operations;<br/>17. The Legal and Ethical Aspects of the Retail Business;<br/>18. Store Design, Layout and Visual Merchandising;<br/>Section 5- Creating and Sustaining Value;<br/>19. Managing Retail Infrastructure;<br/>20. Supply Chain Management;<br/>21. Understanding Retain Viability;<br/>22. retail Marketing and Branding;<br/>23. Servicing the Retail Customer;<br/>24. Role of Technology in Retail;<br/>25. Changing Facets of Retail.<br/>CASE:<br/>Case 1: NANZ- A Lesson to Learn From;<br/>Case 2: Lessons in Indian Retailing;<br/>Case 3: Big Bazaar- The Route to the Indian Mass Market;<br/>Case 4: Gili- The Marking of a Supper Market;<br/>Case 5. McDonald's: Made for India;<br/>Case 6: A 360' Approach to Time;<br/>Case 7: Shoppers Stop- Building A Retail Brand;<br/>Case 8: Wooing The Indian Luxury Consumer;<br/>Case 9: Category Management for Cosmetics;<br/>Case 10: 3 Starbucks: Recreating The Experience;<br/>Case 11: Kmart- What went Wrong;<br/>Case 12: The IKEA Way;<br/>Case 13: Wal-Mart: Smiling Around the World;<br/>Case 14: Tesco: Fresh but not Easy;<br/>Case 15: Food and Thought?<br/>COMPANY INDEX....<br/>INDEX......
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Koha issues (borrowed), all copies 5
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     Non-fiction Tetso College Library Tetso College Library Commerce & Management 18/09/2017 5 4 658.87 PRA 6849 04/06/2025 28/11/2024 28/11/2024 18/09/2017 Books

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