TY  - BOOK
AU  - Jefkins Frank
TI  - Public Relations Techniques
SN  - 0-7506-1563-X
U1  - 659.2 23
PY  - 1994///
CY  - London
PB  - Butterworth-Heinemann Ltd
N1  - Part one: Planning and Management
Part two: Media Relations
Part Three: The Media of Communication
Part Four: Special Areas of Public Relations

ER  -