Shoe Dog: A Memoir by the Creator of Nike/ Phil Knight

By:

Knight, Phil

Material type: Text

TextPublication details: London: Simon & Schuster, 2016.Description: 386 p. ; Soft-Bound, 24 cmISBN:

9781471146718

DDC classification:

23 338.768876092 KNI

Contents:

Summary: Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost, Knight grossed $8000 that first year, 1963. Today, Nike's annual sales top $30 billion. In this age of start-ups, Knight's Nike is the gold standard, and its swoosh is instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that's surprising, humble, unfiltered, funny and beautiful crafted, he tells his story at last. Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors and hostile bankers- as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike. Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed everything.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Tetso College Library Economics	Non-fiction	338.768876092 KNI (Browse shelf(Opens below))	Available		5587

Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost, Knight grossed $8000 that first year, 1963. Today, Nike's annual sales top $30 billion. In this age of start-ups, Knight's Nike is the gold standard, and its swoosh is instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that's surprising, humble, unfiltered, funny and beautiful crafted, he tells his story at last.
Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors and hostile bankers- as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike. Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed everything.

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