000			02037nam a22001697a 4500
999			_c4864 _d4864
008			180516b ||||| |||| 00| 0 eng d
020			_a81-8054-960-7
082			_223 _a338.5 _bMEH
100			_aMehta P L
245			_aManagerial Economics : _bAnalysis, Problems and cases / _cMehta P L
250			_a19th ed. _b2013.
260			_aNew delhi. _bSultan chand & sons. _c2013.
300			_a837 p . ; _bsoftbound _c18x24cm
505			_a1.Meaning and Scope 2.Fundamental Concepts, Models and methods 3.Alternative Objectives of the firm 4.Theory of Consumer Choice 5.Demand Analysis 6.Elasticity of demand and demand estimation 7.Demand Forcasting-An Introduction 8.Methods of Demand Forecasting 9.Advertising and Demand 10.Supply and Production Decisions 11.Cost of Production 12.Inventory Cost Management 13.Theory of pricing-Perfect Competetion and Monopoly :The limiting cases 14.Theory of Pricing-Monopolistic Competition,Duopoly And Oligopoly 15.Pricing Practices and Strategies 16.Advanced topics in Pricing Theory 17.General Consideration in pricing and price forecasting 18.Factor markets and factor prices 19.Profit-theory and measurement 20.Profit:policy, planning,control and forecasting 21.Capital Budgeting:Evaluating capital projects 22.Capital Budgeting:cost of capital 23.Risk and project Analysis 24.National Income and Business cycle 25.The Role of Government in market economy 26.Government and business:An Analysis of economic policy-An Indian Case 27.Public Sector Decisions 28.International Trade And International Finance 29.Economic Decision In Multinational Setting 30.Linear Programming and Optimising Production 31.Input-output Analysis And business forecasting 32.Game Theory and Strategic Decision Making
520			_aBy integrating economic theory with the business practice,the book aims at providing a unifying framework for managerial decision-making.It explains economic tools and techniques with the help of simple examples from real business situations.
942			_2ddc _cBK