| 000 | 00740nam a22001577a 4500 | ||
|---|---|---|---|
| 005 | 20250116120146.0 | ||
| 008 | 220316b |||||||| |||| 00| 0 eng d | ||
| 020 | _a978-93-86048-95-0 | ||
| 082 |
_223 _a302.23 _bMIS |
||
| 100 | _aMishra Saroj Kr | ||
| 245 |
_aMedia Management _cSaroj Kr. Mishra _hEnglish |
||
| 260 |
_aDelhi _bGS Publishers Distributotrs _c2022 |
||
| 300 |
_avii-300 p. _bhard bound _c14.3*22.5 cm |
||
| 505 | _a1. Introduction 2.Planning Management in Corporate Media 3. Transitions and the Mass Media 4. Constructing the Audience and Media Management 5. Advertisers' Media Selection 6. Online Media and Public Relations 7. Newspaper Media Advertising Management 8. Media Representations 9. News Coverage | ||
| 942 |
_2ddc _cBK _01 |
||
| 999 |
_c7216 _d7216 |
||