Creating a brand identity :
Slade-brooking Catharine
Creating a brand identity : A guide for designers / Catharine slade-brooking. - 2016 - London. Laurence king Publishing; 2016. - 160 p . ; softbound 19x23cm
Chapter 1: Branding basics
Chapter 2: Brand anatomy
Chapter 3: Brand strategy
Chapter 4: The design process
Chapter 5: Research
Chapter 6: Analysis
Chapter 7: concept development
Chapter 8: Delivering the final design
978-1-78067-562-6
658.827 / SLA
Creating a brand identity : A guide for designers / Catharine slade-brooking. - 2016 - London. Laurence king Publishing; 2016. - 160 p . ; softbound 19x23cm
Chapter 1: Branding basics
Chapter 2: Brand anatomy
Chapter 3: Brand strategy
Chapter 4: The design process
Chapter 5: Research
Chapter 6: Analysis
Chapter 7: concept development
Chapter 8: Delivering the final design
978-1-78067-562-6
658.827 / SLA