Communication of Innovations: (Record no. 8820)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00824nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240319b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-7619-3477-4 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 302.2 |
| Item number | SIN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Singhal, Arvind |
| 245 ## - TITLE STATEMENT | |
| Title | Communication of Innovations: |
| Remainder of title | A Journey with Ev Rogers/ |
| Statement of responsibility, etc. | Arvind Singhal and James W. Dearing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi: |
| Name of publisher, distributor, etc. | Sage Publications, |
| Date of publication, distribution, etc. | 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 260p. |
| Other physical details | softbound |
| Dimensions | 13.5*21 cm. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| FORMATTED CONTENTS NOTE | 1. Communication of innovations<br/>2. Revisiting diffusion theory<br/>3. Communication Network analysis<br/>4. Innovation as a knowledge generation<br/>5. On integrating social cognitive<br/>6. Social marketing and the broadening<br/>7. Communication and social change<br/>8. Implementing strategic extension campaigns<br/>9. Entertainment-education and health<br/>10. Everett Rogers Personal journey |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | Tetso College Library | Tetso College Library | Mass Communication | 19/03/2024 | 2499.00 | 302.2 SIN | 13451 | 19/03/2024 | 19/03/2024 | Books |