McDonald's Behind the arches / John F. Love.
Material type:
TextPublication details: New York. Bantam books; 1995.Edition: 1995Description: 486 p . ; softbound 15x23cmISBN: - 978-0-553-34759-3
- 23 338.76164795 LOV
Contents:
The unknown McDonald's
1. Yes, there is a McDonald
2. The salesman
3. The Franchising Derby
4. The owner/ Operator
5. Melting pot
6. Making Hamburgers
7. Making money
8. The buyout
9. Partners
10. Going public
11. McDonald's East, McDonald's West
12. High gear
13. Media Magic
14. " McDonaldizing" The suppliers
15. The public challenge
16. Checks and balances
17. Exporting Americana
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
Tetso College Library Economics | Non-fiction | 338.76164795 LOV (Browse shelf(Opens below)) | Available | 8645 |
Browsing Tetso College Library shelves, Shelving location: Economics, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| 338.761004678 GAL The Four : | 338.7610053095195 CAI Samsung Rising : Inside the secretive company conquering Tech / | 338.761025040573 BAT The search / | 338.76164795 LOV McDonald's Behind the arches / | 338.7621 MAL The Intel Trinity / | 338.762920973 SLO My years with general motors / | 338.76655 LEO The Secret History of Koch industries and corporate power in America / |
The unknown McDonald's
1. Yes, there is a McDonald
2. The salesman
3. The Franchising Derby
4. The owner/ Operator
5. Melting pot
6. Making Hamburgers
7. Making money
8. The buyout
9. Partners
10. Going public
11. McDonald's East, McDonald's West
12. High gear
13. Media Magic
14. " McDonaldizing" The suppliers
15. The public challenge
16. Checks and balances
17. Exporting Americana
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